How Juror Emotion Leads the Law
Consider this fact pattern and outcome from a case we recently worked on: Plaintiff rear-ends trailer pulling a large load of logs. I repeat: Plaintiff rear-ends defendant. But the jurors assign most ...
You pay a premium for expert testimony. Why? To persuade jurors. But do you have any way to know if you are investing in the right expert(s)? There is no single rule to pick the best experts for each ...
Consider this fact pattern and outcome from a case we recently worked on: Plaintiff rear-ends trailer pulling a large load of logs. I repeat: Plaintiff rear-ends defendant. But the jurors assign most ...
I imagine you have been in this situation: Your key witness is a good man. You know he is honest. In all your discussions he is down-to-earth. Likeable. Not a whiff of arrogance.
If a trial team is not doing jury research, they are essentially relying on their intuition and experience to gain the best possible outcome in your case. This approach can get the job done, but does ...
There's no way around it - Modern jury research requires excellent software. Effective software allows research data to be organized in a useable manner, engages your team in the research process, ...