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First Court Insights Team
by First Court Insights Team
on Jan 24, 2019 1:41:40 PM

We recently completed a private jury trial in a major motor vehicle collision, and learned some fascinating lessons about how jurors value less visible injuries such as cognitive impairment.

Three Hour Trial Marketing Video - Public Version

Powerful, Cost-effective Jury Research

We have helped thousands of clients win better outcomes in their lawsuits using our Private Jury Trial service over the last three decades. Woven into that success, we have heard two needs from our ...

Expert witness (2)

How to choose compelling experts

You pay a premium for expert testimony. Why? To persuade jurors. But do you have any way to know if you are investing in the right expert(s)? There is no single rule to pick the best experts for each ...

JWilliams

How Juror Emotion Leads the Law

Consider this fact pattern and outcome from a case we recently worked on: Plaintiff rear-ends trailer pulling a large load of logs. I repeat: Plaintiff rear-ends defendant. But the jurors assign most ...

Deposition wide

How Good People Go Ugly When Testifying: What Jurors Think of Your Witness

I imagine you have been in this situation: Your key witness is a good man. You know he is honest. In all your discussions he is down-to-earth. Likeable. Not a whiff of arrogance.