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Mike Liffrig


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How Jurors Work: Emotions Lead the Law

Oct 17, 2018 10:49:27 AM / by Mike Liffrig posted in Jurors, Jury Research, Emotion, Law

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Consider this fact pattern and outcome from a case we recently worked on: Plaintiff rear-ends trailer pulling a large load of logs. I repeat: Plaintiff rear-ends defendant. But the jurors assign most of the blame to the defendant… who was rear-ended.

Juror's Feedback:
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What Jurors Really Think of Lawyers

Jun 4, 2018 3:53:31 PM / by Mike Liffrig posted in Jurors

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Although jurors come from all walks of life, they hold some common beliefs about what they like and dislike from attorneys in the courtroom.

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Eight Tips for Better Voir Dire

May 30, 2018 3:14:16 PM / by Mike Liffrig posted in Jurors, Voir Dire, Advocacy

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Jurors are the single most important part of a trial. They decide who wins and who loses. While it is easy to focus on the arguments and the presentation of evidence - all of which are important - it is vital to remember who is actually deciding the case. Arguments do not decide cases. Evidence does not decide cases. Jurors decide cases.

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